{"id":2466,"date":"2023-01-12T23:00:18","date_gmt":"2023-01-12T22:00:18","guid":{"rendered":"https:\/\/pedroirustamendieta.com\/es\/podcast\/episodio-9-marketing-en-el-sector-publico-tendencias-para-2023-con-miguel-angel-trabado-moreno\/"},"modified":"2023-01-12T23:00:18","modified_gmt":"2023-01-12T22:00:18","slug":"episodio-9-marketing-en-el-sector-publico-tendencias-para-2023-con-miguel-angel-trabado-moreno","status":"publish","type":"podcast","link":"https:\/\/pedroirustamendieta.com\/es\/podcast\/episodio-9-marketing-en-el-sector-publico-tendencias-para-2023-con-miguel-angel-trabado-moreno\/","title":{"rendered":"Episodio 9. Marketing en el sector p\u00fablico [+ Tendencias para 2023], con Miguel \u00c1ngel Trabado Moreno."},"content":{"rendered":"<p>En el noveno episodio de este podcast nos adentramos en el <strong>marketing global y estrat\u00e9gico aplicado a las administraciones p\u00fablicas<\/strong>, as\u00ed como en las principales <strong>tendencias de marketing y comunicaci\u00f3n <\/strong>que marcar\u00e1n el a\u00f1o <strong>2023.<\/strong><\/p>\n<p>Para ello, nos acompa\u00f1a <strong>Miguel \u00c1ngel Trabado Moreno, consultor y formador en Transformaci\u00f3n Digital <\/strong>y <em>Top 5 Marketing Professors &amp; Top 20 Marketing Influencers on Twitter<\/em>.<\/p>\n<p>Cuenta con m\u00e1s de 25 a\u00f1os de experiencia profesional. Dispone de un MBA y un M\u00e1ster en Marketing Digital. Trabaja como formador y conferenciante, e imparte clases de Marketing Digital en diversas escuelas de negocio como ESADE, ESERP, INESDI, EUNCET, FOXIZE, y Marketing and Web entre otras.<\/p>\n<p>Adem\u00e1s, es ponente habitual en IESE y dirige el Master de Marketing Digital y Redes Sociales de ESERP.<\/p>\n<p><\/p>\n<p><strong>M\u00e1s informaci\u00f3n acerca del invitado: https:\/\/miguelangeltrabado.es\/<\/strong>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>En el noveno episodio de este podcast nos adentramos en el marketing global y estrat\u00e9gico aplicado a las administraciones p\u00fablicas, as\u00ed como en las principales tendencias de marketing y comunicaci\u00f3n que marcar\u00e1n el a\u00f1o 2023. Para ello, nos acompa\u00f1a Miguel \u00c1ngel Trabado Moreno, consultor y formador en Transformaci\u00f3n Digital y Top 5 Marketing Professors &amp; &#8230; <a title=\"Episodio 9. Marketing en el sector p\u00fablico [+ Tendencias para 2023], con Miguel \u00c1ngel Trabado Moreno.\" class=\"read-more\" href=\"https:\/\/pedroirustamendieta.com\/es\/podcast\/episodio-9-marketing-en-el-sector-publico-tendencias-para-2023-con-miguel-angel-trabado-moreno\/\" aria-label=\"M\u00e1s en Episodio 9. Marketing en el sector p\u00fablico [+ Tendencias para 2023], con Miguel \u00c1ngel Trabado Moreno.\">Leer m\u00e1s<\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"menu_order":0,"comment_status":"open","ping_status":"closed","template":"","meta":{"episode_type":"","audio_file":"https:\/\/anchor.fm\/s\/c9311658\/podcast\/play\/63408123\/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2023-0-12%2F1b639749-180b-21d8-a74e-4c5c2b03c0c7.mp3","podmotor_file_id":"","podmotor_episode_id":"","cover_image":"https:\/\/pedroirustamendieta.com\/wp-content\/uploads\/2023\/02\/33654374-1673559992055-9409458ec0937.jpg","cover_image_id":"2467","duration":"","filesize":"29.55M","filesize_raw":"30988278","date_recorded":"","explicit":"","block":""},"tags":[],"series":[133],"class_list":["post-2466","podcast","type-podcast","status-publish","hentry","series-podcast-comunicar-desde-lo-publico"],"episode_featured_image":false,"episode_player_image":"https:\/\/pedroirustamendieta.com\/wp-content\/uploads\/2023\/02\/33654374-1673559992055-9409458ec0937.jpg","download_link":"https:\/\/pedroirustamendieta.com\/es\/podcast-download\/2466\/episodio-9-marketing-en-el-sector-publico-tendencias-para-2023-con-miguel-angel-trabado-moreno.mp3","player_link":"https:\/\/pedroirustamendieta.com\/es\/podcast-player\/2466\/episodio-9-marketing-en-el-sector-publico-tendencias-para-2023-con-miguel-angel-trabado-moreno.mp3","audio_player":null,"episode_data":{"playerMode":"light","subscribeUrls":{"anchor":{"key":"anchor","url":"https:\/\/anchor.fm\/comunicardesdelopublico","label":"Anchor","class":"anchor","icon":"anchor.png"},"apple_podcasts":{"key":"apple_podcasts","url":"","label":"Apple Podcasts","class":"apple_podcasts","icon":"apple-podcasts.png"},"google_podcasts":{"key":"google_podcasts","url":"","label":"Google Podcasts","class":"google_podcasts","icon":"google-podcasts.png"},"spotify":{"key":"spotify","url":"https:\/\/open.spotify.com\/show\/1X7dc6ZTSESAnUUuHRat7J","label":"Spotify","class":"spotify","icon":"spotify.png"},"spreaker":{"key":"spreaker","url":"","label":"Spreaker","class":"spreaker","icon":"spreaker.png"},"stitcher":{"key":"stitcher","url":"","label":"Stitcher","class":"stitcher","icon":"stitcher.png"},"ivoox":{"key":"ivoox","url":"","label":"iVoox","class":"ivoox","icon":"ivoox.png"}},"rssFeedUrl":"https:\/\/pedroirustamendieta.com\/es\/feed\/podcast\/podcast-comunicar-desde-lo-publico","embedCode":"<blockquote class=\"wp-embedded-content\" data-secret=\"kINntUpXy1\"><a href=\"https:\/\/pedroirustamendieta.com\/es\/podcast\/episodio-9-marketing-en-el-sector-publico-tendencias-para-2023-con-miguel-angel-trabado-moreno\/\">Episodio 9. Marketing en el sector p\u00fablico [+ Tendencias para 2023], con Miguel \u00c1ngel Trabado Moreno.<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/pedroirustamendieta.com\/es\/podcast\/episodio-9-marketing-en-el-sector-publico-tendencias-para-2023-con-miguel-angel-trabado-moreno\/embed\/#?secret=kINntUpXy1\" width=\"500\" height=\"350\" title=\"\u00abEpisodio 9. Marketing en el sector p\u00fablico [+ Tendencias para 2023], con Miguel \u00c1ngel Trabado Moreno.\u00bb \u2014 Pedro Irusta Mendieta: Comunicaci\u00f3n p\u00fablica\" data-secret=\"kINntUpXy1\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script>\n\/*! 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